Mumbai : Shia Muslim take part in a Muharram procession to mourn the martyrdom of Imam Hussein, the grandson of Prophet Mohammad, in Mumbai on Tuesday. Photo Girish Srivastav/10.09.2019
Mumbai : Bollywood Actress Neetu Chandra, Preeti Jhangiani during inaurgate the Artist Sanjukta Arun art show ‘Sangam’ exhibition with Cancer patient children in Mumbai on Saturday evening. Photo Girish Srivastav/ 08.09.2019
Mumbai: Bollywood actors Shilpa Shetty with Dia Mirza prays Lord Ganesha idol’s on the occasion of Ganesh festival at her residence in Mumbai on Tuesday. Photo Girish Srivastav/03.09.2019
Mumbai : A view of Lord Ganesh idol’s made from 51kg Corn during the on going the Ganpati festival celebration in Mumbai on Wednesday. Photo Girish Srivastav/04.09.2019
Mumbai : A view of Lord Ganesh idol’s made from 81kg Tamarind during the on going the Ganpati festival celebration in Mumbai on Wednesday. Photo Girish Srivastav/04.09.201
Mumbai : Devotees carry the Lord Ganesh idols to Pandal ahead of Ganesh Chaturthi festival in Mumbai on Saturday. Photo Girish Srivastav/31.08.2019
Mumbai :A view of First look of the famous Lalbaugh ch Raja Ganpati at Lalbaugh for upcoming Ganesha Festival in Mumbai on Friday. Photo Girish Srivastav/30.08.2019
#LooTalks- an impact initiative focused at the ‘Issues of Urban Woman’, curated by Brands4Purpose, Volunteer4India, One Impression, and Hubhopper
- An initiative to address the issues and concerns of Urban Women
- The first confluence begins in the form of a group discussion on ‘How Mental Health Affects Career’ in Gurgaon
Gurugram, India, 22 August 2019: Brands4Purpose, in partnership with Volunteer4India, One Impression and Hubhopper, has initiated an impact project to aggregate diverse & powerful conversations on ‘Issues of the Urban Woman’. The initiative called #LooTalks, is a cause curated platform aimed at addressing the issues and concerns of the Urban Women.
The project name #LooTalks came from a behavioural insight (predominantly female) – ‘Women consider themselves safe and free in the loo to speak out and discuss any situation that makes them uncomfortable in public places – restaurant, pub, office, malls, during travel and so on. And she opens up to speak about things with other women present in the loo, or the friend or colleague who accompanies her to the loo’. The word Loo in #LooTalks is a metaphor for safe space for women.
The project is bringing to the forefront the following key areas of conversations-
- #LooTalksOnHealth: Physical and mental both, self-care and many more.
- #LooTalksOnRelationships: Inter- personal, romantic, family, relatives, marriage, external family and many more
- #LooTalksOnCareer: Equality at workplace, glass ceiling, mansplaining and many more.
- #LooTalksOnSafety: Safe spaces, solo travel, daily commuting, eve teasing, molestation, harassment- physical and mental, and many more.
The vision of this project is to convert every space into a safe space for women through this platform by making sure that the issues currently discussed only in the loos are brought out in the open and discussed freely. This will widen the reach of those discussions and will ensure that the conversations reach out to the men as well. The insecurities, irritations with the norms, rage about the way they’re treated (or mistreated) by society or patriarchy or misogyny are all discussed here openly and fearlessly. The measure of success will be when the platform becomes self-sustained and the conversations are fuelled by the responses of fellow women- making every space a ‘safe space’ for discussions by women.
Volunteer4India has partnered with One Impression (world’s largest influencer marketing network) and Hubhopper (India’s largest Podcast platform) and is putting together an ecosystem of experts, activists, NGOs, women support groups, Social organisations, government bodies , etc. – working in each of the 4 areas of conversations to ensure the right intervention at every stage of the conversation and aid and support every outcome. The project will create an ecosystem of pop-up events, get-togethers, expert therapy sessions, guided group discussions etc. to get the conversations accessible by all.
The stories have started pouring in already and the project’s Instagram channel is active with some of these stories https://www.instagram.com/lootalks/. Hubhopper has launched a podcast series on #LooTalks https://hubhopper.com/podcast/the-lootalks-podcast/9825. The first episode is live. We have also tied up with SHEROES and have started a CHAMPIONS Page on their platform: https://shrs.me/SIXAgZw6fY where these stories are getting published.
As part of this initiative, a group discussion on the topic ‘How Mental Health Affects Career’ – was held in Gurugram, which witnessed the presence of many eminent women personalities. There will be a series of other on ground and virtual activities in the pipe line as per the available information.
“It is a powerful project to highlight conversations that need to get highlighted and to support positive and realistic action,” said Ranjoy Dey – Co-Founder & CEO of Brands4Purpose & Volunteer4India. “The importance of bringing together all stakeholders to converse and inspire on this has never been greater. We can all do better. We must do better… and based on our robust conversations, we will. We all need to understand the issues Women face and take responsibility of our actions. Our initiatives & voices can create an equal & just society.”
“LooTalks is an impactful project aimed at ensuring women have access to a safe environment. As the largest network on influencers, we at One Impression have taken it as our responsibility to empower women and allow them a platform to discuss their issues about health, relationships, career & safety” said Shreya Goel, who leads One Impact, the social-focused arm of One Impression. “Our goal at One Impact is to work on impact focused campaigns, with the objective of giving back to the society – we collaborate with organisations to promote causes through influencers”.
“It gives us immense pride to be associated with #LooTalks, discussing the issues of ‘The Urban Woman’. It is a monumental step in the right direction to bring to light the voices of women and the issues they face. It is only when such conversations are made mainstream, that we will all be a part of an equitable society. Hubhopper is proud to provide a platform to these conversations and voices in the form of audio.” – Gautam Raj Anand, CEO, Hubhopper
About Volunteer4India: Volunteer4India is a Social Enterprise, building outreach, affinity and advocacy for Brands around social good – using an ecosystem of volunteers, social organisations and communication partners. It focuses exclusively on strategic cause marketing and corporate social responsibility. It supports organisations along their ‘purpose’ journey, helping them identify, amplify, and evolve purpose to become more powerful and central to their business and brand strategy.
About One Impression: One Impression is a global influencer marketing network, working with 120+ brands such as Bata, Bytedance, Meitu, Marico, Junglee Games, to name a few using their network of 8M+ influencers across social platforms which include inter-alia Instagram, Facebook, TikTok, ShareChat. One Impression works similar to an ad-network, as opposed to the typical agency approach followed by most companies operating in this lucrative space and currently manages client campaigns globally across US, NZ, AUS, India & SEA.
Hubhopper is the leading podcast and audio-on demand platform in India.
It houses some of the best free audio content from podcasts, audiobooks and online radio, from India and around the world. It also has some of the best indie creator content under its banner of Hubhopper Originals. With its simple design, easily navigable interface and robust recommendation engine, Hubhopper is the go-to destination for all things audio.
Mumbai : Bollywood Actress Dia Mirza during launch eco-friendly Green Ganesha 2019 at BIG FM studio for upcoming Ganpati festival in Mumbai on Friday. Photo Girish Srivastav/30.08.2019
Faridabad, 29 August 2019 हॉकी के महान खिलाड़ी मेजर ध्यानचंद के जन्मदिवस को खेल पर्व के रूप में मनाते हुए प्रधानमंत्री नरेंद्र मोदी द्वारा पूरे देश में फिट इंडिया (Fit India) मूवमेंट कार्यक्रम की शुरुआत की गई है।
Fit India Event in Faridabad
इस कड़ी में फरीदाबाद सेक्टर 12 खेल परिसर के अंदर मैराथन दौड़ का आयोजन करवाया गया। जिसमें करीब एक हजार से ज्यादा बच्चों ने हिस्सा लिया। मैराथन को हरी झंडी बल्लभगढ़ के विधायक मूलचंद शर्मा ने दिखाई। यह मैराथन 5 किलोमीटर की रखी गई। इस दौरान फिट इंडिया (Fit India) मूवमेंट कार्यक्रम की शुरुआत करने से पहले हॉकी के महान खिलाड़ी मेजर ध्यानचंद को पुष्प अर्पित किए और उनकी उपलब्धियों के बारे में सभी को बताया।